Just like rock beats scissors, sharing beats selling. Every time. Why? We’re glad you asked!
1. People Tune Selling Out
How many times do you see a commercial before you’re sick of it? When the same ad plays over and over, you tune it out.
But when people can’t stop talking about something they really enjoyed, sharing the story of how good a movie was, or what a great night they had at a new restaurant, you eventually think to yourself, “Maybe I need to check this out!”
Since Isagenix is worth sharing, wouldn’t you like your message to get through instead of sounding like the ad people want to skip?
2. Your Network Is Valuable
When a salesperson at a mall kiosk practically assaults you with product samples, it’s a low-risk technique. Why? Because the odds that they see that person again are slim. They’ll get an immediate sale, or they won’t. And if they don’t reach out, they definitely won’t get a sale.
You, on the other hand, are in relationship marketing. Your prospects are not disposable. And, more likely than not, you interact with these people in other real-life situations—like family dinners, sporting events, work, and more.
When they realize the value of Isagenix, you want them to come to you!
3. Sharing is Caring
If “sharing is caring,” then selling is selfish. If you want to help people feel better than ever, then share an opportunity and let them choose. As we like to say, “We educate, you decide, and we support.”
But remember, people are smart and savvy. They know when you’re approaching them for your own gain and when you are reaching out to help them.
Only you can decide why you’re in this business, but be warned that your “Why” is a powerful thing and not to be chosen lightly.
Not sure about sharing versus selling—or which one you’re doing? Since you’re clearly ready to share, check out some of these helpful tools: